The event will span all day-parts,to allow each business to support the cause in the way that works for their business.It will not be an outdoor street festival,but instead a community-wide opportunity to fight lung cancer while supporting Rittenhouse Row’s neighborhood businesses.
The event takes place on the weekend that would have been the annual Rittenhouse Row Spring Festival,Friday,May 21-Sunday,May 23,the member businesses of Rittenhouse Row will collectively fundraise to fight lung cancer.
